A promotional film made by Turners Film and Video Production for Portsmouth and Sunderland Newspapers Limited that shows how and why the Sunderland Echo newspaper is important to the local communities in and around Sunderland. The film also shows the production of an edition from the writing of a story to the printing and distribution of the finished product. The film shows how the paper uses the latest computer technologies and how it is printed using the offset lithographic printing process.
This tongue-in-cheek promotional film was produced for the North East Region of the Institute of Amateur Cinematographers (NERIAC), which hosted the national IAC Annual General Meeting and film festival in Newcastle in October 1987. It was written and directed by Michael Gough, a member of the Newcastle & District Amateur Cinematographers’ Association. Includes time-lapse footage of South Shields-born animator Sheila Graber at work.